Lego Friends, on the other hand, is cunningly designed to be shelved right by the My Little Ponies and Littlest Pet Shop lines. They’re colored and packaged to blend in perfectly. But there’s a secret STEM bomb hiding right alongside that stage for the singer, in with that beauty salon. They’ve planted the seeds of adventure, intellectual and otherwise: a tree house, an inventor’s shop, and the best, most progressive rendering of a fashion design studio I’ve ever seen, showing it as a place where you do math, not a place where you look pretty.